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  3. Hospitality Luxury Brand Management

Hospitality Luxury Brand Management

Explore the world of luxury hospitality branding and learn how to manage, maintain, and innovate within this exclusive industry. This course identifies the unique challenges, trends, and opportunities of luxury brand management in the 21st century.

Vanesa Robles Iglesias
Vanesa Robles Iglesias
Business | core | 4 hours |   Published: Mar 2024
In partnership with: Coursera

    Discussions

Overview

1KSTUDENTS*
93.6%RECOMMEND*

This course includes:

  • 4 hours of on-demand video  
  • Certificate of completion  
  • Direct access/chat with the instructor 
  • 100% self-paced online 

Explore the world of luxury hospitality branding and learn how to manage, maintain, and innovate within this exclusive industry. This course identifies the unique challenges, trends, and opportunities of luxury brand management in the 21st century.

Skills You Will Gain

Brand Management
Cash Management
Hotel
Hotel Management

Learning Outcomes (At the end of this program you will be able to)

  • Analyze the key elements of luxury hospitality branding and its impact on guest experiences.
  • Evaluate the importance of maintaining brand consistency and high-quality standards in luxury establishments.
  • Develop a thorough understanding of the latest trends and innovations in the luxury hospitality industry.
  • Demonstrate an understanding of the challenges and opportunities specific to managing luxury hospitality brands.

Prerequisites

Learners should possess a basic understanding of the hospitality industry, familiarity with marketing concepts, and awareness of luxury brands and their importance within the hospitality sector.

 

Who Should Attend

Office Professionals, Consultants, Students, Small Business Owners, Automation Enthusiasts 

Curriculum

Instructors

Frequently Asked Questions

How much do the courses at Starweaver cost?

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Yes, we do offer a certification upon completion of our course to showcase your newly acquired skills and expertise.

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Our course is designed with three levels to cater to your learning needs - Core, Intermediate, and Advanced. You can choose the level that best suits your knowledge and skillset to enhance your learning experience.

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Do you offer refunds?

Yes, we do offer a 100% refund guarantee for our courses within a specified time frame. If you are not satisfied with the course, contact our customer support team to request a refund with your order details. Some restrictions may apply.

*Where courses have been offered multiple times, the “# Students” includes all students who have enrolled. The “%Recommended” shown is also based on this data.
Vanesa Robles Iglesias

Vanesa Robles Iglesias

Vanesa is an award-winning marketing leader recognized for her transformative impact on businesses and innovation. Named one of the 50 most influential CMOs in Mexico by Merca2.0 and among the 55 top marketing women in LATAM in 2021, she has also been honored as an Exceptional Woman of Excellence in Business by WEF Iberoamérica. Additionally, she was nominated among the TOP 100 Women Leaders abroad of Spain in both 2022 and 2023.

With nearly two decades of expertise in marketing, communications, and digital strategy, Vanesa specializes in leveraging digital acceleration to create customer-centric transformations. Her global experience spans Barcelona to Mexico City, shaping a unique cross-cultural and industry-wide perspective. As the co-founder of &ventures, she spearheads initiatives that merge creativity, technology, and innovation to help businesses not only navigate but define the future.

Beyond her executive roles, Vanesa is a dedicated mentor, international speaker, and professor, committed to bridging technology with human-centric strategies. She actively contributes to educational programs and professional development initiatives, empowering entrepreneurs, students, and industry leaders. Through her work, she continues to drive digital transformation and strategic growth, fostering a community passionate about shaping the future.

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