Business and Technical Writing Immersion

Business Writing Immersion covers a proven, systematic approach to the art of effective, persuasive business and financial writing. Using 12 steps and almost 60 practical techniques, the course works through from initial writing analysis.

Apr, 2019
4h 35m
Core
Business
2.4K Students

Course Overview

To write emails, business documents, reports, and other professional communications effectively, it is essential to implement a simple yet proven and systematic approach. This “writing system” was created by Dan Graham years ago and has stood the test of time.  The system is the subject of various books, hundreds of company, and business lectures, and now the practice of many 100s of 1000s of professionals worldwide.  The writing system uses 12 steps and almost 60 practical techniques to walk you through from initial writing analysis to final copy, producing documents that succeed every time. For each writing technique, the course provides tutorials with exercises and thoughtful answers. Special instructions help professionals for whom English is a second language. Advanced techniques help teams write long documents such as proposals.  This course includes a separate section about writing professional emails, covering tenses, verbiage, and tone.    The program is built from videos and supplemental pdf documents where you follow along with Dan, including through e-book extracts that align to and support each of the videos. The program includes 38 video modules, as well as supplemental materials, averaging approximately 7-10 minutes each.    The modules are structured, as follows:   
  • Introduction & Overview 
  • Step 1 – Analyze Purpose 
  • Step 2 – Analyze Audience 
  • Step 3 – Writing the Purpose Statement 
  • Step 4 – Gathering information  
  • Step 5 – Writing the sentence outline 
  • Step 6 – Writing the draft 
  • Step 7 – Revising content and organization 
  • Step 8 – Editing for coherence 
  • Step 9 – Editing for clarity 
  • Step 10 – Editing for economy 
  • Step 11 – Editing for readability 
  • Step 12 – Conclusion and final thoughts 
  • Appendix B – Tips for writing emails 
  • Appendix C – ESL Articles, Attitude and Approach, and Tenses   

Skills you'll gain

Problem AnalysisTechnical WritingCommunications

What you'll learn

  • To understand and define your audience and intended outcome before starting to write. 
  • To apply a systematic writing process that works each and every time, and will stick with you for years. 
  • To organize your ideas and thoughts in a better way to ensure your audience “gets it,” and you land your points effectively. 
  • To compose clear, concise communications which impress your audience, get the job done and improve your career trajectory. 
  • To draft documents are well-planned, and thoughtful and ensure ease of readability for your audience. 
  • To get your email points heard immediately, at the top of the communications, helping you to get what you want. 
  • To increase the speed and productivity of your digital, written, and oral communication. 

Who Should Attend

  • This course is intended for any level of participant, from recent college graduate, to the experienced executive, and everyone in between. It can be used as an immersion training, or as a brush-up of skills.
  • Anyone who needs to communicate clearly and effectively, whether by email, proposal, technical document, etc.

Prerequisites

  • Knowledge of the English language.

This course is designed to be accessible, but basic familiarity with the domain will help you get the most out of the advanced modules.

Curriculum

Explore the comprehensive, hands-on curriculum designed to build your expertise step by step.

Meet your instructors

Frequently Asked Questions

How much do the courses at Starweaver cost?

We offer flexible payment options to make learning accessible for everyone. With our Pay-As-You-Go plan, you can pay for each course individually. Alternatively, our Subscription-Based plan provides you with unlimited access to all courses for a monthly or yearly fee.

Do you offer any certifications upon completion of a course at Starweaver?

Yes, we do offer a certification upon completion of our course to showcase your newly acquired skills and expertise.

Does Starweaver offer any free courses or trials?

No, we don't offer any free courses, but we do offer 5-day trial only on our subscriptions-based plans.

Are Starweaver's courses designed for beginners or advanced students?

Our course is designed with three levels to cater to your learning needs - Core, Intermediate, and Advanced. You can choose the level that best suits your knowledge and skillset to enhance your learning experience.

What payment options are available for Starweaver courses?

We accept various payment methods such as major credit cards, PayPal, wire transfer, and company purchase orders. For more information related to payments contact customer support.

Do you offer refunds?

Yes, we do offer a 100% refund guarantee for our courses within a specified time frame. If you are not satisfied with the course, contact our customer support team to request a refund with your order details. Some restrictions may apply.

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